First edition of La Notte dei Desideri promoted by Regione Marche and AMAT and involves 21 Coastal Communes of the Marches. 173 kilometers of coastline with your wishes, from north to south, the Marche coast will give you an unforgettable evening and will light up on beach parties, concerts, markets, tastings of typical products and many other events.
At 23:30 there will be the grand finale with the launch of the desires, thousands of lanterns of air, water and earth that will simultaneously illuminate the Marche coast, from Gabicce Mare to San Benedetto del Tronto. For the first time in Italy, five radio stations merge to promote and animate such a huge event. Every radio will be live from 21 to 24, animating the locations, interviewing guests and fans, the real stars, to discover the wishes and emotions related to the event.
The "Night of Desires" is an initiative that comes from the idea of favoring the participation and meeting of tourists and residents, asking them to formulate a desire that has a connotation linked to the pleasure of the holiday being spent or the beauty, To the characteristics and typicality of the destination and the places they are living. Desired wishes will be the subject of a challenge (competition) promoted on the social networks of the Marche region.
Shared photos on Facebook, Instagram, Twitter and Flickr with the hashtag #marchedeidesideri, no later than August 16, will be selected and may be received free of charge.